Google is rolling out new AI-powered capabilities in Search, available now to Google AI Pro and AI Ultra subscribers in the U.S. These updates include the launch of Gemini 2.5 Pro and Deep Search, designed to enhance the way users find and process information.
Enhanced AI in Search
Search users can now access Gemini 2.5 Pro within AI Mode, Google’s most advanced AI model, offering improved reasoning, math, and coding assistance, ideal for tackling complex questions. Subscribers can select this model from a drop-down menu, with the default continuing to provide fast, general help for everyday queries.
Google is also introducing Deep Search, an innovative research tool powered by Gemini 2.5 Pro. Deep Search can perform hundreds of searches, analyze disparate sources, and generate comprehensive, fully-cited reports in minutes. This feature is especially useful for detailed research, financial analysis, or major decision-making, saving users hours of effort.
AI-Powered Calling to Simplify Local Tasks
Another new feature is AI-powered calling. Search can now autonomously contact local businesses—such as pet groomers or dry cleaners—to check pricing and availability. Users simply search, select
“Have AI check pricing,” and the AI handles the calls, presenting options based on the responses. This feature aims to streamline everyday errands and bookings.
These features are gradually rolling out across the U.S. with higher usage limits for premium subscribers. Businesses retain control over their profiles and appointments, ensuring accurate and privacy-conscious interactions.
As Google continues to develop its most advanced AI models, early access will remain prioritized for Google AI Pro and Ultra users, with plans to expand these capabilities globally in the future. Learn more about the new features on their blog post.
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